It can be difficult to find your way through the maze that is available in terms of seller tools. Each option promises to simplify your life. Imagine trying to assemble an intricate piece of furniture with no instructions. That’s exactly how it feels. Find out how you can make better choices and lighten your load.
Let’s start with inventory management. You need to get an inventory system ASAP if your stockroom is a mess. Sortly and Cin7 are great tools for keeping track of what is in, out and about to be thrown away. Let these apps handle the heavy lifting and forget those endless rows of spreadsheets. It’s almost like having an assistant who never asks you for a raise.
The next item on the list is customer relationship management (CRM). It’s not a fancy acronym that gets thrown around in business meetings. Imagine having to remember all the details about each client that you have ever worked with. Impossible, right? HubSpot, Salesforce and other CRM tools are a great place to start. They track client information, past orders, and the best time to contact them. Imagine them as a mirror that reflects what your customers want, so you won’t look clueless.
Automation platforms can help you if you find yourself constantly stressed out by marketing. Mailchimp and ActiveCampaign are two examples of automation platforms. These tools allow you to create eye-catching emails and schedule social media posts. You can also track the performance of your campaigns. They attract potential customers without a glitch, saving you digital headaches.
Customer support is often a frustrating experience. Chatbots such as Zendesk or Drift are a great way to get started. These virtual assistants can answer basic customer questions in real time, such as the FAQs that you are tired of answering. These virtual helpers are like your front desk. They welcome visitors around the clock without needing coffee breaks.
Analytics is a powerful tool that cannot be ignored. You’re losing money if you don’t mine data from your channels of sales. Google Analytics and Hotjar offer insights into site performance and sales trends, as well as customer behavior. You can see where you should focus your efforts like a crystal.
Let’s get down to the financial details. Accounting tools are essential to staying in the black and avoiding the red. FreshBooks or QuickBooks can help you automate invoices, track expenditures, and create essential financial reports. Finally, you can say goodbye to the tangled mess of receipts and sticky-notes.
You know, selling is more than clicking “add cart.” Shipping software is essential to efficiently deliver your products to customers. ShipStation or Easyship can help you compare shipping costs, print labels and track packages. Imagine a dance routine that moves packages seamlessly from your warehouse all the way to your customer’s door.
You may have experienced the feeling of juggling torches when managing multiple ecommerce platforms. Tools like Sellbrite or ChannelAdvisor can help. They sync inventory and orders between platforms such as Amazon, eBay and Shopify. They’re like putting out the flames one-by-one.
Do not underestimate the power of collaboration software. Slack or Trello can transform chaotic communication into smooth teamwork. You can avoid endless emails and stay on the same page with the help of these tools. Imagine them as the duct-tape holding your team together.
We must avoid common pitfalls such as the “shiny object syndrome”. It’s tempting to try every new tool, but sticking with the essentials keeps your toolbox useful. Ensure that the tool you select integrates with your current systems.
The right seller tools will transform your sales journey, from “Good grief!” into “I got it.” They are not powerful on their own but when used together, they can help you overcome those seller nightmares. Now, let’s get started and turn those sales dreams into a reality!